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Fireside with Ali Said, CEO of Temporal LLC

Who is Ali Said?

Ali Said is a UX Motion Designer and Founder of Temporal LLC. Ali studied traditional animation, film, biology, and computer science in college. He has a professional background in Visual Effects, 3D Art, Film, UX Design, and Interface Design. Ali has worked at Google, Linkedin, Intuit, BMW Technology Corporation, and other technology companies. He now heads Temporal LLC while also working in medical tech as an Augmented Reality UX Motion Designer for surgical robotics. 

What’s the story behind Temporal LLC?

Initially, I was a visual effects artist but slowly gravitated towards the tech industry as a User Experience designer. I began focusing more on interface design and eventually learned that with very specific types of motion design, we can give users an uninterrupted sense of control over any application. I then spent years coordinating with engineers to define UX Motion auditing and implementation strategies. The biggest issue was minimizing discrepancies between the Motion Design proposals and what was being built into the application. 

After leading several design systems initiatives and speaking with 100s of companies about the value of motion in UX, I see that a very small percentage of the tech industry knows what UX Motion even is. I’ve created Temporal LLC to serve as the UX Motion Design resource for the greater tech industry. Our mission is to leverage design, sound, and motion to improve user experience for any software application. We provide design systems to tech companies, mentorship programs to designers, and workshops for design and engineering teams. If you’ve created an app or are a designer or engineer in tech, you’ll definitely want to visit us as tmprlux.com

What was the most difficult part of your experience in the early beginnings? 

Defining auditing techniques to see all opportunities for UX Motion Design within any application, creating design processes to minimize any delta between the proposal and build, and finally, spreading the word that UX Motion Design is the future of user experience. We have been relentless in presenting what UX Motion is to company after company, team after team, engineer after engineer. Finally we’re seeing the tech industry actually has an appetite for motion design. Even still, a lot of tech companies believe motion is simply a gloss layer and do not know that animation is essential in giving the user a sense of control.  

What are you most proud of regarding your business? 

Defining design processes that have gotten our clients the results and outcomes they wanted while also benefiting the greater tech industry as an educational resource. 

What is your vision for the future of Temporal LLC?

To scale, automate, and focus more on how best to leverage design, sound, and motion to improve user experience in spaces like mixed reality and even physical products. We want to optimize all user experience where it exists.   

What’s your advice for the businesses that are trying to adapt to this economic climate?

Focus on your health and sense of clarity so you can see opportunity where others haven’t. 

Please name a few technologies which have the greatest impact on your business. 

Adobe After Effects, Figma, Maxon Cinema 4D, Arnold Renderer, Slack, Youtube, and Google. 

What books do you have on your nightstand? 

Mind in Motion by Barbara Tversky, Food of the Gods by Terence McKenna,  Who Owns the Future? by Jaron Lanier, and Chaos & Cyber Culture by Timothy Leary. 

Because of the current economic climate our publication has started a series of discussions with professional individuals meant to engage our readers with relevant companies and their representatives in order to discuss their involvement, what challenges they have had in the past and what they are looking forward to in the future. This sequence aims to present a series of experiences, recent developments, changes and downsides in terms of their business areas, as well as their goals, values, career history, the high-impact success outcomes and achievements.

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